Product managers who drive strategy, development, and launch of products.

Marketers who drive brand awareness, customer acquisition, and growth across channels.

Positioning products, crafting messaging, enabling sales, and driving adoption for product launches.

Defining how a product or company is differentiated and perceived relative to competitors.

Learn PMTK®-based strategic product marketing. Segment smarter, position stronger, and lead products to win in competitive markets.

PMTK® Author & Product Management Expert

Intel